Save the Beach (STB) started in 2007 as a youth movement in Vilingili, now known as Villimale, to conserve the beaches there. Now registered as an NGO, Save the Beach Maldives aim to conserve and maintain the beaches and reefs of Villimale and the Maldives. Led by Hassan ‘Beybe’ Ahmed who co-founded the movement along with the youth of Villingili, a conservationist from the time the first harbour was made when he noticed the reefs were dying. Since its registration Save the Beach has carried out many successful projects and programmes on Villimale and other islands and is actively involved in scientific research expeditions and the development of coral restoration sites and coral nurseries.